If you run a telemarketing venture, employee morale is one of your greatest challenges. Your employees are essentially cogs in a machine, drones in an assembly line who make call after call, saying the same things over and over again, non-stop for hours. Anything that can make this task easier can improve retention and enthusiasm and should be welcome.
Softphone technology means cutting out the drudgery of using an actual phone. Your dialers don’t have to pick up a handset, punch out the number, wait for a response, leave a message, hang up and do the whole thing over again. With the best SIP softphone technology, they can simply click the mouse to dial, start talking immediately upon connection through their headphones, and even leave a pre-recorded message with just another click.
With the right software, the next call will even be loaded up for them so they practically don’t have to do anything but start talking. This combined with the aforementioned fact that they could conceivably do the job from their home rather than a boiler room full of callers, can do wonders for morale.