The holiday season is closer than you think! Are you prepared? Don’t miss out on this opportunity to create festive holiday voicemails that will bring cheer and sales.
A good voicemail greeting will be brief and professional, getting quickly to the point of the call. Each voicemail left for a prospect or customer should leave them with some incentive to call you back. The customer always wants to know ‘what’s in it for me?’ If you can answer that each time you leave a voicemail, it will promote the continuation of call-to-action.
While you want your voicemail to be professional, you can also add a personal touch by saying the prospect’s name before dropping the pre-recorded voicemail. Voicemail drop software is incredibly helpful in adding personal touches while also quickly dropping the pre-recorded voicemail message so you can move on to the next call.
Since we already know that the voicemail message must be brief to be effective, we need to know what information is pertinent to include. You only have a few seconds to grab their attention and you must try to keep it until the end. While every industry and campaign will look a little different, there are a few must haves that every voicemail should include:
Here is a helpful tip: research has shown that leaving some mystery to your voicemails inclines the call recipient to call back just to know that bit of information that was left out. For instance, the agent might mention the upcoming Black Friday sale, but not disclose the discounts or deals. There are many other tactics and phone answering skills like this that can be used to improve the response rate. But be sure to always include the points above, otherwise they won’t know the purpose of the call, who called them, or why/how to call back.
It’s the holiday season and it should be evident in your voice. Think cheery and jolly! You aren’t Santa, but you can try to bring the same enthusiasm to your pre-recorded voicemail messages.
Over the phone it can be incredibly hard to tell someone’s mood because you have no nonverbal cues. It shouldn’t be debatable whether or not you are being positive and helpful or simply reading the script. Since the call recipient has no other context clues by your body language or facial expressions, the way you speak needs to be extra enthusiastic. Another way to boost the spirit of the voicemail is by choosing your words carefully to promote the mood and tone you desire.
While it is the holiday season, not all of your customers will celebrate the same holidays. However, it can still be effective to create holiday voicemail greetings. The key here is to keep your voicemails somewhat general about the holidays. For instance, you could say ‘Happy holidays” instead of “Merry Christmas” or “Happy Hanukkah”. By keeping the voicemail general, you can still wish them a happy season while being respectful of their beliefs or practices. Here are a few examples to reference:
While these voicemails are geared toward the winter holidays, it’s not necessary to make ‘holiday specific’ voicemail scripts in the other seasons, although it can promote more sales if done right. Switching up your voicemail is effective and keeps the communication interesting and up-to-date, so try to be consistent about creating new voicemail scripts.
Making new voicemails does take a little extra effort, that’s why having time-saving solutions is beneficial. If you want to learn more, see how you can use a voicemail drop in the best way possible!